We’re excited to kick off 2023 with a bang and introduce our new name and brand identity: Ignition. 

As our business and offering have evolved, we felt it was time for a brand that better reflects our mission to help organisations ignite their potential by utilising data to its fullest potential. 

Ignition will continue to be part of the Certus Group and work closely with the other group divisions. However, this new brand will help differentiate Ignition and allows us to establish a strong, independent identity and business. 

The name Ignition and the accompanying tagline, Insight to fuel your business, represent the energy, expertise, innovation and ambition that we bring to each project and our passion for helping our clients realise the incredible new possibilities of an age powered by information. 

As Ignition, our focus will continue to be on providing you with the education, guidance and expert services to manage information better, using the power of the Data Vault 2.0 methodology. 

In addition, Ignition will focus on providing services to improve, optimise and innovate your enterprise’s Data Quality, Data Governance, Data Science, Data Ops and Data Management. 

As part of this rebrand, we also have a new LinkedIn page. If you would like to stay up to date with all things Information Management and Ignition, we encourage you to follow our page.